In 2014, an innovative product to combat cellulite, Alidya mesococktail, appeared on the global cosmetics market. Alidya is patented worldwide and is registered as a Class III medicine with the Italian National Institute of Health (CE 0373). Alidya is the world's only mesotherapy cocktail registered to fight cellulite. The product eliminates not only the manifestations of gynoid lipodystrophy but also its causes.

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